FACULTY

Students at Full Sail University have always benefited from the extensive industry experience that our instructors offer. Here's a small sampling of the instructors teaching this degree program.

Steve Adkins

Steve Adkins

Course Director
Executive Leadership

Steve Adkins received a Doctorate in Business Administration degree from Nova Southeastern University and an MBA from Western Illinois University. He has taught a wide spectrum of business classes for fifteen years. In addition to teaching, he has been an “intrapreneur,” creating value and new services for the organizations he has served. He has experience as a controller, professor, community education director, and an Apple Computer education consultant. He’s used this broad knowledge to be a consultant for a number of startup enterprises, specializing in the marketing and management areas of these small businesses. He wrote his doctoral dissertation on the influences of websites on brand loyalty and is especially interested in the consumer behavior aspect of marketing.

Bill Thompson

Bill Thompson

Course Director
Final Project

Bill Thompson attended the University of Central Florida as a National Merit Scholar where he earned an MBA and a BSBA with double majors in Finance and Management. He graduated with full honors and upon graduation was the Financial Management Society’s National Academic Achievement Recipient. Bill spent over 25 years in the financial industry working for the New York Stock Exchange as well as several Fortune 500 financial management firms. He is a musician and composer with his music distributed worldwide. Bill is a voting member of the National Academy of the Recording Arts and Sciences and casts ballots each year for the GRAMMY® awards.

100

Cassandra Willard

Course Director
Advanced Entertainment Law

Cassandra Willard received a Jurist Doctorate degree with a certificate in Intellectual Property from the University of Florida. She also graduated Magna Cum Laude from the University of Central Florida with a Bachelor’s degree in Business. In 2002 she was named a partner at the law firm of Franklin and Willard. Her firm represents clients in various facets of the entertainment and technology industry, from basic business setup to contracts and disputes. Prior to joining Franklin and Willard, Cassandra worked for intellectual property, First Amendment, and Internet law firms, as well as Planet Hollywood’s corporate legal department. While at Planet Hollywood, Cassandra worked with various Hollywood talents, numerous entertainment companies, addressing myriad issues relating to the individual restaurants all over the globe.

Click here for detailed Outcomes and Statistics related to this program.

Full Sail University
Full Sail's Entertainment Business Master's Degree Online teaches the essential skills to become a successful innovator in the entertainment industry.
Full Sail University
800.226.7625 | 3300 University Boulevard - Winter Park, Florida 32792