What they do: Internet marketing experts are the trailblazers of their industry. As the marketing world changes to match the fast-moving realm of technology, they’re the ones able to assess the direction and potential growth of a company, and put plans to action. Through a variety of the Internet’s multi-channel marketing opportunities, these experts find a company’s best approach to spreading their message.
Why the career is hot: The days of marketing campaigns focused solely on television, radio, and print are over. As the Internet takes on a larger role in our day-to-day activities, the booming businesses of the 21st Century are turning to the Web to see their companies thrive. And the internet marketing experts are the ones steering those ships towards success, making that skill set and pool of knowledge an essential – and valuable – company asset.
"Internet marketing is a business imperative...Even if you have a traditional 'brick-and-mortar' business,
you'll lose valuable customers without an online presence."
- AllBusiness.com (August 2008)
Multiple Degree Programs: