Earn your Internet Marketing Bachelor's Degree in 12 months!

Internet Marketing

What they do: Internet marketing experts are the trailblazers of their industry. As the marketing world changes to match the fast-moving realm of technology, they’re the ones able to assess the direction and potential growth of a company, and put plans to action. Through a variety of the Internet’s multi-channel marketing opportunities, these experts find a company’s best approach to spreading their message.

Why the career is hot: The days of marketing campaigns focused solely on television, radio, and print are over. As the Internet takes on a larger role in our day-to-day activities, the booming businesses of the 21st Century are turning to the Web to see their companies thrive. And the internet marketing experts are the ones steering those ships towards success, making that skill set and pool of knowledge an essential – and valuable – company asset.

"Internet marketing is a business imperative...Even if you have a traditional 'brick-and-mortar' business, you'll lose valuable customers without an online presence."
- AllBusiness.com (August 2008)

Where they work: Job Titles:

Specialized Areas of Study:

  • Web Metrics and Analysis
  • Social Media Optimization
  • Business Storytelling and Brand Development
  • New Media Distribution Channels

Internet Marketing Fundamentals:

  • Affiliate Marketing
  • Email Marketing
  • Pay Per Click Campaign Development
  • Search Engine Optimization
  • Viral Marketing
  • Web Banner Advertising

Request Free Information


* Required Field
For more information about Full Sail's programs, courses, and studios, as well as details about financial aid and career development, please visit our website at www.fullsail.edu
3300 University Blvd · Winter Park, FL 32792 · Financial aid available to those who qualify · Career Development assistance · Accredited University, ACCSC
Other product and company names mentioned herein may be the trademarks of their respective owners.
The appearance of these marks does not necessarily indicate a formalized sponsorship or affiliation with other such companies.
© 2010 Full Sail, Inc. All rights reserved. The terms "Full Sail,", "Full Sail University", "If you're serious about your dream, we'll take your dream seriously,"
"Full Sail Real World Education," and the Full Sail logo are either registered service marks or services marks of Full Sail, Inc.