EBMS Overview
This comprehensive online degree is an advanced entertainment business program that will take you through high-level business courses that delve deep into the theory and practical applications of the entertainment business world. You’ll develop business and management skills through hands-on training in leadership, brand development, negotiation, media publishing and distribution, Internet marketing, and more.
Over the course of Full Sail University’s Entertainment Business Master’s online degree, you’ll use the knowledge gained from these courses to develop and refine your Leadership Portfolio and Thesis Report, preparing yourself to take your dreams into the entertainment business world. The Entertainment Business Master’s Program is designed to prepare you for a career as a creative leader within an organization, or as an entrepreneur creating and running your own entertainment media business.
The Entertainment Business Master's Degree Program, when taken in conjunction with any of Full Sail University's accredited Bachelor of Science Degree Programs, will result in a Master of Science Degree in Entertainment Business upon successful completion. Graduates of other schools' bachelor's degree programs with a similar degree emphasis are also invited to apply – applications will be reviewed and considered on a case-by-case basis.
* Students in the Entertainment Business Master’s Degree Program participate in Project LaunchBox, where they purchase an Apple MacBook Pro and software at a deep institutional discount.
Description
There are two main aspects to building a strong presence in the business and consumer market: storytelling and brand development. Both of these fundamentals concepts are examined in this course, then you'll learn how to apply them to your specific business plan. You’ll learn how to integrate storytelling and branding principles to create a company that truly stands out – ideally becoming iconic – within the industry.
