Overview

Global Entertainment Business Strategy

Today’s entertainment industry extends way beyond Los Angeles, New York, and other large business centers. In recent years, more than ever before, the international community has been a driving force in the expansion of all aspects of entertainment media.

In this course you’ll learn how globalization impacts the industry, get familiar with national differences in business and monetary systems, and learn about the ethics of global business practices, all of which will help you understand how to compete in the global marketplace.