Internet Consumer Behavior : Full Sail Online

Overview

(Chronological Schedule of Courses by Month)

1

Behavioral Science Introduction to Internet Marketing

2

English Composition Computer Science and Internet

3

Introduction to Management Internet Consumer Behavior

4

IT Communications Digital Storytelling

5

College Mathematics

6

Internet Business Models Introduction to Statistics

7

New Media Distribution Channels Introduction to Scripting Languages

8

Principles of Flash Fundamentals of Web Design

9

Website Advertising and Design Principles

10

Internet Law and Legal Issues

11

Search Engine Optimization I Introduction to Web Interface and Usability

12

Viral Marketing

13

Intellectual Property

14

Information Systems and E-Commerce

15

Social Media Optimization Introduction to Mobile Advertising

16

Affiliate Marketing Business Ethics and Social Responsibility

17

Business Statistics and Data Analysis Public Relations

18

Email Marketing Principles

19

Web Banner Advertising

20

Web Analytics and Reporting Interpersonal Communications

21

Media and Society

22

Pay-Per-Click Campaign Development Search Engine Optimization II

23

Internet Marketing Research Strategies Art History

24

Global Internet Marketing Strategies Cultural Studies and the Web

25

Final Project

Internet Consumer Behavior

This course examines how people buy products online, as well as what and why they buy online. You’ll study the Internet consumer from a psychological perspective in order to understand how to design a successful Internet site and to create a marketing message that reaches the consumer.

Contact Information

Call 888.993.7338