Full Sail University

Business Model Implementation and Management

IEN680

Students in the Business Model Implementation and Management course learn about the process of bringing a business model to life, launching a new business, and confronting the reality of day-to-day management. Drawing from prior coursework, students will refine their business model, including sections on market research, industry trends analysis, competitive analysis, strategic positioning, and demonstration of financial viability.

Total Credit Hours: 3.0
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