Full Sail University

Digital Storytelling and Branding

MAR632

Students in the Digital Storytelling and Branding course will learn how to define a brand’s voice to ensure consistent and meaningful customer experiences at every brand touch point. Students also learn how to use storytelling principles to strengthen a business and make deeper connections with their customers. Finally, students develop and articulate their own personal brand identities for real-world business use.

Total Credit Hours: 3.5
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