Full Sail University

Digital Marketing

Bachelor of Science
Degree Overview

No longer a mere vehicle for information, the internet is a ubiquitous, driving force behind all aspects of our lives. It’s where we work and play. It’s where we go to seek out connection in a world that feels at once larger, and smaller, than ever before. In Full Sail’s Digital Marketing bachelor’s program, you’ll explore the ongoing conversation between marketers and consumers on a professional level. You’ll learn to develop dynamic content for a multitude of industries while providing clients with search engine optimization and analytics to ensure products reach their target audience.

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Course Highlights
  • Search Engine Optimization - Students are introduced to the complex topic of search engine optimization and the process of improving the volume and quality of consumer traffic to a website.
  • Display Advertising and Email Marketing - Students learn the best strategic methods for positioning a product or service for success while also learning how to determine if these marketing routes are a good fit for their brands.
  • Digital Analytics and Optimization - As presented in this course, metrics can be used to explain an outcome, correct a problem, chart a future trend, and/or gauge the success of a marketing endeavor.
Course Schedules
Learning Online

Learning Online at Full Sail University

Real-World Experience

Project-based Curriculum and Hands-on Opportunities

Life at Full Sail

See What Makes Us Different — Full Sail University

Career Support

Career Support at Full Sail University

Momentum Scholarship

Qualified online students can receive up to $20,000 with the Momentum Scholarship. Financial aid available to those who qualify.

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The Full Sail Advantage

Our approach to education is unique – including monthly start dates, locked tuition rates, and degrees that take half the time of traditional schools.

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Full Sail’s Project LaunchBox™

Project LaunchBox™ is a Full Sail program that provides students with powerful technology to help create projects. All of your files, multimedia creations, and coursework are at your fingertips 24 hours a day, seven days a week. Request more information about this program.

Components
  • Apple MacBook Pro
  • 3-yr Applecare Extended Warranty
  • LoJack - Theft Prevention 3-yr Subscription
  • Adobe Creative Cloud (Download)
  • Microsoft Office 365
  • Apple USB-C to USB Adapter
  • Belkin USB-C to Ethernet Adapter
  • iPad 5th gen 32gb WiFi
Project Launchbox

Pricing and package specifications are subject to change. Some Project LaunchBox™ components are distributed during students' second year; some Project LaunchBox™ components are downloadable items.

Whether you’re ready to apply or want to request more information about how to get started on your Full Sail University journey, our Admissions section has details on application requirements, tuition, and scholarships.

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