Internet Marketing

Master of Science
Degree Overview

These days, consumers are inundated with choices when it comes to interacting with their favorite products and services. It’s a fine line between overwhelming an audience and getting lost in the fray.

Good marketers understand this, and know how to target customers while providing return on investment for their clients. Full Sail’s Internet Marketing master's degree offers an advanced overview of multichannel marketing, including the fundamentals of web culture, SEO, and analysis of consumer behavior patterns.

Ready to take the next step?
Course Highlights
  • Advanced Search Engine Optimization - Students analyze organic search methods, directory listings, and paid placement tactics for their effectiveness in attaining search marketing goals.
  • Advanced Internet Marketing Strategies ‐ Students learn how to identify the many components of Internet marketing, including affiliate marketing, email marketing, social media marketing, search engine marketing, and more.
  • Internet Consumer Behavior and Analysis - Students learn how to identify specific Internet marketing campaigns and gauge their success and/or failure in inspiring the consumer to purchase a product or service.
Course Schedule
Degree Overview

Internet Marketing Master's – Overview

Learning Online

Learning Online at Full Sail University

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Your Campus is Everywhere

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Hands-On, Project-Based Curriculum

We're Different

Our degree programs are offered at a faster pace than traditional schools, so that students adapt to the 24/7 nature of their industries. You’re learning more in a shorter period of time, and starting out on your professional path earlier.

Learn more about what makes us different
Credit by Examination

If you have at least five years of management and/or leadership experience, you may be able to complete your master's degree in as little as seven months. To learn more, fill out this form to request information, and an Admissions Representative will reach out.

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Full Sail’s Project LaunchBox™

Project LaunchBox™ is a Full Sail program that provides students with powerful technology to help create projects. All of your files, multimedia creations, and coursework are at your fingertips 24 hours a day, seven days a week. Request more information about this program.

  • Apple MacBook Pro
  • AppleCare Extended Warranty
  • Adobe Creative Cloud
  • LoJack Theft Prevention
  • Microsoft Office
  • USB-C to Ethernet Adapter
  • USB-C to Micro-B Cable
  • 4-port USB Hub

Pricing and package specifications are subject to change.
 Some Project LaunchBox™ components are distributed during students' second year; some Project LaunchBox™ components are downloadable items.

For detailed tuition information about student outcomes and statistics, see consumer disclosures for this program.

To create a custom estimate of your tuition and costs, visit our Net Price Calculator.

Whether you’re ready to apply or want to request more information about how to get started on your Full Sail University journey, our Admissions section has details on application requirements, tuition, and scholarships.