Full Sail University

Project and Portfolio IV: Sports Marketing and Media

SMM349

The Project and Portfolio IV: Sports Marketing and Media course combines hands-on learning experiences with summative and formative portfolio assessments. In this course, students will develop a revenue model for created content. Over the course of the program, students will learn skills in both content creation and revenue generation. They will develop their own created content for a sports business initiative and will then take a strategic marketing approach for the deployment of that content. The marketing approach students will devise will outline revenue models and additional projects that can be developed from their content.

Total Credit Hours: 3.0
Call Chat Request Info

Full Sail University

Request Info
800.226.7625