Available Online

Digital Marketing Degrees

About This Program

Looking for a bachelor’s degree in digital marketing? When you study at Full Sail, you’ll explore the ongoing conversation between marketers and consumers on a professional level.

No longer a mere vehicle for information, the Internet is a ubiquitous, driving force behind all aspects of our lives. It’s where we work, play, and make connections. In the digital marketing courses, you’ll learn to develop dynamic content for a multitude of industries while providing clients with search engine optimization and analytics to ensure products reach their target audience. The associate-level courses will cover foundational skills, followed by more advanced concepts in the bachelor’s portion.

Named One of "America's Top Online Colleges 2025" — Newsweek, 2025

Upcoming Start Dates

  • January 6
  • February 3
  • March 3
  • April 7

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HOW THIS WORKS

This undergraduate program is structured with two areas of focus that, when completed, will provide you with two distinct degrees. First, you’ll complete associate-level classes designed to give you foundational knowledge while still featuring focused core classes in your area of study.

You’ll then transition seamlessly into the bachelor’s portion of the program, where advanced courses will allow you to expand your skills and give you even more hands-on experience.

Bachelor Completion Program

DEGREE NAME

Business Bachelor of Science Completion Program with a Concentration in Digital Marketing

SCHOLARSHIP OPPORTUNITIES

Qualified online students can receive up to $30,000 with the Momentum Scholarship. Financial aid available to those who qualify. View Details

STUDENTS IN THIS PROGRAM SAY
  • I'd like to take my classes online.
  • I'm a good listener.
  • I'm a trend spotter who can also tell when something's a passing fad.
  • I can take and give constructive criticism.
  • I keep up with new media platforms.
  • I often dissect ads and commercials.

Ready to start? Begin your application.

COURSE HIGHLIGHTS

Search Engine Optimization - Students are introduced to the complex topic of search engine optimization and the process of improving the volume and quality of consumer traffic to a website.

Display Advertising and Email Marketing - Students learn the best strategic methods for positioning a product or service for success while also learning how to determine if these marketing routes are a good fit for their brands.

Leadership and Organizational Behavior - This course consists of an inquiry into the leadership characteristics that inspire others to take action. Students will learn how leadership and organizational structures affect human behavior within organizations.

Online Catalog & Sequence for This Program

Associate Program

DEGREE NAME

Digital Marketing Associate of Applied Science

STUDENTS IN THIS PROGRAM SAY
  • I'm a trend spotter who can also tell when something is a passing fad.
  • I can take and give constructive criticism.
  • I often dissect ads and commercials.
  • I keep up with new media platforms.
  • I'm a good listener.

Ready to start? Begin your application.

COURSE HIGHLIGHTS

Storytelling for Marketing - Students will explore the mechanics of storytelling and identify how marketers and content developers convey themes through their writing.

Fundamentals of Public Relations - Students will learn how companies, organizations, and brands use traditional and new media to align their business objectives with their communications strategies.

Social Media Marketing - Throughout this course, students will learn how to incorporate these methodologies into their marketing campaign to create a strong presence in online communities.

Online Catalog & Sequence for This Program

Not sure? Watch to explore our other Music and Recording programs and see which one is the right fit for you.

Full Sail's Project LaunchBox™

Project LaunchBox™ is a Full Sail program that provides students with powerful technology to help create projects. All of your files, multimedia creations, and coursework are at your fingertips 24 hours a day, seven days a week. Request more information about this program.

Package specifications are subject to change. Some Project LaunchBox™ components are distributed during students' second year; some Project LaunchBox™ components are downloadable items.

Project Launchbox

Package specifications are subject to change. Some Project LaunchBox™ components are distributed during students' second year; some Project LaunchBox™ components are downloadable items.

Included Components

  • Apple MacBook
  • 3-yr Applecare Extended Warranty
  • Adobe Creative Cloud (Download)
  • Microsoft Office 365
  • Apple USB-C to USB Adapter

Admissions & Financial Aid

A Different Admissions Process

No traditional application deadlines — Classes begin monthly for most programs, so you can apply anytime and start on the date that works best for you.

Program design and course order — You do not need to sign up for specific classes every semester – all of our programs have a predetermined program design and course order.

Accelerated Pace — Full Sail's programs are taken on an accelerated schedule, allowing you to graduate sooner.

Learn More About Undergraduate Admissions

Funding Your Education

Tuition — Our tuition includes all costs for the full degree program, as well as all associated expenses, including textbooks, manuals, media, production materials, lab and technology fees, and Project LaunchBox™ - a personal technology package featuring hardware and software customized to each degree program.

Scholarships — We know that funding your education is a substantial investment. That's why Full Sail University offers a variety of scholarships for qualified students.

Learn More About Financial Aid

To create a custom estimate of your tuition and costs, visit our Net Price Calculator.

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Take The Next Step

Whether you’re ready to apply or just want to learn more about Full Sail University, we are here to help you take the next step. Questions? Call us or chat with a representative now.