Business
Creative businesses shape the world.
You’re a mover. A shaker. An idea-driven thought leader. You happily accept the phrases “good enough” and “the way it’s always been done” as personal challenges.
Named School/College of the Year
FAPSC - 2019
If you’re interested in forging your own professional path — and want to learn the practical, real-world steps required to make it happen — business degrees at Full Sail are made for you. With our master’s and bachelor’s degrees, you’ll not only learn fundamentals, whether it’s business planning or how to examine data, but you’ll also dive into specialized topics and explore your own unique ideas.
Being a part of the Full Sail community means immersing yourself in a vast network of creative professionals. By providing coursework based on real businesses and scenarios, our bachelor’s and master’s degrees help you develop the kinds of entrepreneurial skills you’ll use long after your degree program is complete.
View a short overview of each of our Business degree programs, including areas of study and course highlights.
Ready to take the next step? You can request more information about our programs or call us at 800.226.7625.
Business Degree Programs
Digital Marketing Bachelor's
Through real-world projects and industry technologies, your degrees are designed for the evolving way consumers connect with brands in the digital realm.
- Areas of Study
- Affiliate Marketing
- Building an Online Consumer Experience
- Search Engine Optimization
Entertainment Business Bachelor's
In these programs, students build a well-rounded understanding of topics specific to the entertainment industry, including media products and distribution, business finance, and entertainment law.
- Areas of Study
- Communication
- Leadership & Management
- Marketing & Distribution
Game Business & Esports Bachelor's
Students learn how to play a key role in the business side of gaming and esports, including team and performance management, developing revenue streams, and building relationships with the gaming community.
- Areas of Study
- Business Models and Esports Management
- Marketing and Media
- Gaming Culture and Community
Music Business Bachelor's
Through real-world applications and collaborative projects, you’ll learn the unique facets of business as it relates to the entertainment industry.
- Areas of Study
- Law
- Management
- Marketing
Sports Marketing & Media Bachelor's
These programs are designed to help students learn the principles of marketing while using new media strategies to help sports organizations reach fans.
- Areas of Study
- New Media Marketing
- Content Creation
- Distribution Channels & Social Media Presence
Business Intelligence Master's
Students learn how to collect, analyze, and interpret Big Data using a variety of tools and technologies – allowing them to demonstrate their abilities as business intelligence professionals.
- Areas of Study
- Foundations
- Technologies
- Analytics
- Courses Include
- Enterprise Data Management
- Business Intelligence Analytics
- Data Mining
Digital Marketing Master's
In this program, students use practical applications and advanced techniques to master search engine optimization, online branding, social networks, and more.
- Areas of Study
- Advanced SEO
- Marketing Tactics & Strategies
- Web Metrics & Strategic Analysis
Entertainment Business Master's
Students use case studies and in-depth industry research to gain a better understanding of what makes a successful business thrive in the entertainment world.
- Areas of Study
- Entertainment Focus
- Advanced Business Training
- Executive Strategies
Innovation & Entrepreneurship Master's
This program leads students from the initial conceptual stage of a tech or creative product service, all the way to a full-fledged business plan that can be pitched to potential investors.
- Areas of Study
- Ideation & the Creative Process
- Research & Development
- Digital Marketing Strategies
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Whether you’re ready to apply or want to request more information about how to get started at Full Sail University, visit our Admissions section for details on application requirements, tuition, and available scholarships.
