Full Sail University

Sports Management Elective Track – Entertainment Business

Master of Science
Degree Overview

Sports management professionals not only understand the complex relationship between athletes and fans; they also possess the advanced skills and practical know-how that the industry demands. The Entertainment Business master of science degree program with a Sports Management Elective Track is designed to prepare you for an industry that stays competitive far beyond the playing field. You’ll learn strategies of top executives and explore advanced topics ranging from contract negotiation and financial planning to sports marketing and sponsorship.

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Course Highlights
  • Executive Leadership - Students explore effective decision-making processes, power and influence, mentoring, leading organizational change, and investing in and managing relationships to achieve business goals.
  • Entertainment Business Finance - Students identify and evaluate entertainment business opportunities and projects using financial principles, while also learning how to raise the necessary finances to fund an entertainment company and/or project.
  • Sports Marketing and Sponsorship Sales - This course explores topics and concepts pertaining to sports marketing and the role of sports sponsorships and the media.
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Credit by Examination

If you have at least five years of management and/or leadership experience, you may be able to complete your master’s degree online in as few as seven months.

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Lock in current campus tuition rates with a July or August start date.

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Full Sail’s Project LaunchBox™

Project LaunchBox™ is a Full Sail program that provides students with powerful technology to help create projects. All of your files, multimedia creations, and coursework are at your fingertips 24 hours a day, seven days a week. Request more information about this program.

Components
  • Apple MacBook Pro
  • 3-yr Applecare Extended Warranty
  • LoJack - Theft Prevention 3-yr Subscription
  • Adobe Creative Cloud (Download)
  • Microsoft Office 365
  • Apple USB-C to USB Adapter
  • Belkin USB-C to Ethernet Adapter
Project Launchbox

Pricing and package specifications are subject to change. Some Project LaunchBox™ components are distributed during students' second year; some Project LaunchBox™ components are downloadable items.

Whether you’re ready to apply or want to request more information about how to get started on your Full Sail University journey, our Admissions section has details on application requirements, tuition, and scholarships.

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